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Experential Marketing Manager

HR Leverage - Lagos


Posted: Jan 16th, 2019

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HRLeverage delivers excellent spectrum of HR Business Solutions through a custom-built approach for organizations.


Responsibilities

  • Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
  • Deploy successful marketing campaigns and own their implementation from ideation to execution.
  • Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay  per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.
  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
  • Build strategic relationships and partner with key industry players, agencies and vendors.
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies.
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
  • Analyse consumer behaviour and adjust email and advertising campaigns accordingly.

Minimum: B.Sc/B.A
Experience: 5-7 year(s)
Location: Lagos
Job Type: Permanent
Salary:
Expires: 15-02-2019

General Requirements

  • B.sc/M.sc degree in Marketing or related field.
  • 5- 7 years’ experience as Marketing Manager.
  • Excellent internal communication skills.
  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate.
  • Relevant experience in digital marketing industry.
  • Applying Expertise and Technology.
  • Excellent Analytical Skills.
  • Negotiation.
  • Delivering Results and Meeting Clients Expectations.
  • Achieving Personal Work Goals.